May 28, 2016

What's Behind the Patriotic Ad Explosion?

(John Hinderaker) I had heard that Budweiser plans to re-name its beer America for the summer–a bit incongruous, given that Anheuser-Busch is now owned by a Belgian-Brazilian conglomerate. But Advertising Age says it is part of a trend: Coke is the latest brand dressing itself in Old Glory. The soda brand has begun selling limited edition red, white and blue cans that will be available in select convenience and grocery stores through

Source: Power LinePower Line