November 14, 2016

xAd raises $42.5M more, buys WeatherBug to boost location-specific marketing

pin-in-map xAd, the ad network that serves you ads in apps and mobile web pages based on your location, is today announcing another hefty round of funding, as well as its first acquisition in the world of consumer apps to grow its audience and dataset: the company has raised $42.5 million, and it's buying WeatherBug, the popular weather app that competes with the likes of the Weather Channel App… Read More

Source: TechCrunch