September 24, 2015

The Problem With Rental Marketplaces

Solar panel on a red roof reflecting the sun and the cloudless blue sky Most of the successful peer-to-peer marketplaces are purchase-oriented. There are two fundamental problems with rental marketplaces: The average order value for most of them is too low, and frequency from demand-side renters is too low. Incentivizing supply in any marketplace is really important to get liquidity. Read More

Source: TechCrunch