March 24, 2016

The Humble Cigar Makers

What good is a Penfolds Grange Cabernet Sauvignon if its bottle is identical to Barefoot? A Rolls Royce without its signature double R and boxy wide grill? Or a handmade Davidoff Churchill cigar without the Prime Minister's silhouette?

After all, too much wine could one day kill you. So can cars. The risks of smoking are well known. Why not make all of life's luxuries—big and small—uniform, mundane, and so indistinguishable that they are, alas, unappealing?

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Source: Washington Free Beacon